No Ship at Avoca — The Sinking of the Avoca Brand by Mike Rubbo....

No Ship at Avoca

The NSW State Government tried to dump a 4000 tonne warship HMAS Adelaide only 1400 metres offshore from Avoca Beach in March 2010. The community said NO our ocean is not a dump and launched a long campaign which ended at the Administrative Appeals Tribunal. The AAT ordered a significant amount of additional toxic pollutants be removed before it was eventually dumped in April 2011 at Avoca Beach, NSW, Australia. No ex warship scuttling had ever been contested in Australia and this case contributed significantly to the Federal government's decision to cease ship dumping in Australian waters. This website will continue to monitor the HMAS Adelaide dive site and its impact on the environment and local community. It will also disseminate information on ship dumping and the need to seek alternative methods of obsolete military equipment disposal.

The Sinking of the Avoca Brand
by Mike Rubbo.
Explores the impact that the sinking of the Adelaide will have on the image of Avoca including an interview with brand expert Bradford Gorman, former marketing manager for Apple computers.

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